Kibbo Kift Agency
Role - Graphic Designer (2024)
I led the rebrand of Kibbo Kift Agency, crafting a bold and culturally resonant identity that positioned the agency for growth while staying true to its activist roots.
Inspired by the ethos of the original Kibbo Kift movement, I developed a distinctive visual language that reinforced its mission, ensuring the brand’s evolution aligned with its purpose.
The rebrand not only elevated its presence but also helped attract larger, mission-driven clients.
Role - Cultural Insight Strategist (2025)
As a Cultural Insight Strategist, I leverage deep research and cultural intelligence to shape brand narratives and inform strategy. By analysing emerging trends, societal shifts, and audience behaviours, I provide actionable insights that drive culturally relevant, future-facing strategies. My work ensures brands connect authentically with their audiences, positioning them for meaningful impact in a rapidly evolving cultural landscape.